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ABOUT

JESS ZAINO

For more than two decades, I've been drawn to edges of culture not because i was interested in trends, but because I have always intuitively moved myself into the moment just before the world changes. 
 
My career has taken me from birth of internet television at PSEUDO.com to Emmy Award Winning television in the food and lifestyle space, venture backed startups, creator economy businesses, global media properties, and the emerging frontier of human potential storytelling. 
Again and again, I find myself at the edge of culture shifts, helping connect the people, partnerships, capital, audiences, and media required to bring emerging ideas into the mainstream.
 
Today, my work sits at the intersection of media, culture and human potential. 
 
I don't just build projects.
I help build the worlds that make new possibilities visible.
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MY

SUPERPOWER

Most people known me as:
Producer
Executive Producer
Founder
Speaker
Advisor
Partnership Executive
Underneath every title is the same role: 

Opportunity Builder

I identify opportunities before they become obvious
and build the infrastructure required for them to thrive
That may look like:
  • Producing a Documentary
  • Launching a Company
  • Building a Community
  • Raising Capital
  • Creating Intellectual Property
  • Developing thought Leadership
  • Structuring Strategic Partnerships

The medium changes.
The mission remains the same. 
Identifying what's next.
Building what comes next.

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Moon
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Jess Zaino
Red Lips

Partnerships

BUILDING VALUE THROUGH ALIGNMENT
The best partnerships create cultural impact and commercial success simultaneously.
I work with brands, talent, founders, creators, studios, media companies, institutions, and nonprofits to build partnerships that drives growth, audience, awareness and revenue.

Services

Strategic Partnerships
Capital Introductions
Revenue Development
Distribution Strategy
Sponsorship Strategy
Audience
Growth
Business Development
Thought Leadership Development
Brand Collaborations
Experiential Activations

Cultural Moments

A selection of media properties, ventures, communities, partnerships, and intellectual property I've helped bring to the world.
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THE TELEPATHY TAPES
  • Development

  • Film

  • Impact

  • Partnerships

  • Producing

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HARD CARRY MEDIA
  • Growth Strategy
  • Brand Partnerships
  • Steph Curry X Unanimous Media
  • Creator Moments
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THE JANE CLUB
  • Concept Architect

  • Co-Founder & Former CEO

  • Capital Raised

  • National Partnerships

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BROADCAST & DIGITAL
  • ABC
  • MTV
  • NBC
  • BBC
  • Amazon
  • InStyle Magazine YT
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Clients & Collaborations

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"The goal was to establish centers like the one opened by entrepreneur and founder Jess Zaino in a Burbank photo studio. Inspired by community child care she'd witnessed in refugee camps in India and her own experiences as a working single mom during the pandemic, Zaino used an emergency waiver from Gov. Gavin Newsom to create a child care center for about 15 essential worker families funded by community donations. "

Beetle
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Case Studies

The Jane Club

ESSENCE FESTIIVAL
ROLE: Event Architect, Executive Producer, Partnership Lead
  • Secured and led a major partnership with NYDJ, curating a multi-layered cultural activation.

  • Hosted a private dinner with the Mayor of New Orleans, attended by Tina Knowles and Iman.

  • Designed and produced a Planned Parenthood–sponsored panel on reproductive rights and Black women.

  • Orchestrated a gospel brunch with chef Carla Hall (complete with her iconic biscuits).

  • Produced a guest portrait series by celebrated photographer Deun Ivory

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